The Logline Formula
Last night one of my clients e-mailed me asking what a logline should look like. I replied with Jule Selbo's formula. It's from her book Gardner's Guide to Screenplay From Idea to Successful Script.
I've taught from her book at the college for 3 years (hurry up and write a book, Mark!). Jule is a great mentor and friend. She's written for Lucas, Romero, and Disney so I think her formula is pretty legit.
NAME OF SCREEN STORY is a GENRE about NAME OF PROTAGONIST, AGE, ONE OR TWO VIVID WORD DESCRIBING THE CHARACTER who wants HIS/HER IMMEDIATE GOAL. When THE INCITING INCIDENT happens and ONE MAJOR PLOT POINT, he/she goes on a journey to ACCOMPLISH GOAL and discover/realize/find THEME.